Layoffs at The Star

KC topics that don't fit anywhere else.
shinatoo
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Re: Layoffs at The Star

Post by shinatoo » Mon Aug 27, 2018 4:45 pm

Omaha, St. Louis and Springfield Mo. have better papers with WAY more local content than the Star. Each charge $9.99 a month for digital. KC Star charges $12.99.

McClatchy is a poorly run company. Hope for bankruptcy and that someone of merit picks them up.
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longviewmo
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Re: Layoffs at The Star

Post by longviewmo » Mon Aug 27, 2018 8:37 pm

The KC Star is effectively the Wichita Eagle too now. Pretty sure they share all the sports stories, even seem some of the in-depth reporting cross posted between sites even if the issue was obviously focused on one area or the other.

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GRID
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Re: Layoffs at The Star

Post by GRID » Mon Aug 27, 2018 9:19 pm

Says here that KC Star has more subscriptions than StL Post Dispatch
https://247wallst.com/media/2017/01/24/ ... ewspapers/

I get the paper copy of the Washington Post so I'm used to its size and content. It's actually a very good paper full of great national and world articles and plenty to read. I can only read a small portion of it a day, if that. The Post is extremely liberal though and I think they now try to chase that demographic on a national level to gain online readership.

When I go to KC, it always freaks me out how tiny the KC Star is now. It's like a suburban paper or something. The content seems to be mostly local sports with some AP mixed in. Not much else. It's really sad, I was a daily Star reader for a very long time. It used to be a very good paper.

I just can't read all the news on my phone, I get tired of that and all the BS that comes with online reading. Reading a paper gets you full in debth stories that nobody else gets now because they get their news from social media summaries and what not. Nobody reads a full news articles anymore (even online) to get the whole story and all the facts.

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Re: Layoffs at The Star

Post by herrfrank » Tue Aug 28, 2018 9:34 am

GRID wrote:
Mon Aug 27, 2018 9:19 pm
Says here that KC Star has more subscriptions than StL Post Dispatch
https://247wallst.com/media/2017/01/24/ ... ewspapers/
The data in the linked article (150k subscribers) is from 2015. If the upthread article with 2017-2018 data is correct at 80k Sunday, 63k weekdays, then the Star subscriptions have fallen off a cliff. Halved in two years. This is catastrophic, and I do not see how the newspaper can recover. The whole cost structure is based on certain projections.

Maybe sell themselves to the Pitch? :-O

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smh
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Re: Layoffs at The Star

Post by smh » Tue Aug 28, 2018 9:34 am

I have long hoped that a local civic-mind philanthropist might create a "Star Foundation" that would publish a daily paper free of McClatchy and all of that baggage. Lots of former Star reporters around who could come on board to quickly get such an enterprise up to speed. I predict it could overtake the Star in a couple of years.

earthling
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Re: Layoffs at The Star

Post by earthling » Tue Aug 28, 2018 10:19 am

^Are the subscription numbers above including online only subs or just physical paper subs?

Some papers have been adapting to online world pretty well while McClatchy apparently hasn't, destroying the guts of KC Star in the process.

Newspapers/websites, advertisers and mobile pay systems need to collaborate on creative ways to tie coupons online to store checkout. An example is a newspaper/website shows coupons for store products as QR codes or click to add coupon into a Mobile Pay account (Google/Apple Pay, etc). The reader scans the QR code from screen or clicks to add into Mobile Pay account. Then when checking out at store with Mobile Pay, the coupons are applied with a little bit of AI that can tell what coupons in queue can be applied for that store. Something along those lines that entices advertisers to tie back to store coupons via newspapers/websites in the mobile era.

It's already common in a pure web reading to web shopping experience like websites that promote Amazon products and get a kickback. McClatchy is just not keeping up with more recent common ways to profit online (to the point of supporting a full featured city paper staff). Expecting papers to grow physical paper subscriptions from this point on is a bad dream that isn't forward moving to begin with.^AR

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Re: Layoffs at The Star

Post by flyingember » Tue Aug 28, 2018 12:29 pm

This is from the same media company that used to have ads containing something that can only be described as near adult content.
(I was exaggerating back then to make a point)

https://twitter.com/flyingember/status/ ... 7169327104

I don't think they understood that when you accept junk ads you're degrading your brand and are going to have trouble being taken seriously.
They're one of the major reasons I setup an ad blocker on mobile.

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Re: Layoffs at The Star

Post by Elrod » Fri Sep 21, 2018 3:18 pm

GRID wrote:
Mon Aug 27, 2018 9:19 pm
I just can't read all the news on my phone, I get tired of that and all the BS that comes with online reading. Reading a paper gets you full in debth stories that nobody else gets now because they get their news from social media summaries and what not. Nobody reads a full news articles anymore (even online) to get the whole story and all the facts.
I would read the whole story and get all the facts, provided that there are some facts in the story to get. I mostly read the BBC online now, because what we have in the United States that passes for "news" is pretty thin on actual information.

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Re: Layoffs at The Star

Post by kboish » Wed Dec 12, 2018 10:37 am

Star owner centralizing design, copy editing to Charlotte

The move is part of the transformation of The Kansas City Star's parent company (NYSE American: MNI) as it focuses less on print and more on digital publishing. It's also the result of declining advertising revenue and digital disruption, said Gary Wortel, publisher and president of The Sacramento Bee and McClatchy's West regional publisher.
Wortel said the consolidation will affect 30 people now based in the West region. It's unclear how many people this will affect at the Star, which is led from Kansas City by McClatchy's Midwest Regional Publisher Tony Berg and Star Editor Mike Fannin.
The company's stock has lost almost 90 percent of its value since 2014 as McClatchy has struggled with its high debt load and declining print newspaper circulation.
Is the Star really even a local newspaper/media company? Their format just seems like it is inevitably going to die, or continue to morph into something that is a drain on our social discourse.

I think its time for someone to start a mission-oriented, local news-media company in the form of a B-Corp, Benefit Corporation, or even a Non-Profit. The smattering of local blogs that have high content standards should join forces to make this happen.

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smh
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Re: Layoffs at The Star

Post by smh » Wed Dec 12, 2018 11:30 am

kboish wrote:
Wed Dec 12, 2018 10:37 am

I think its time for someone to start a mission-oriented, local news-media company in the form of a B-Corp, Benefit Corporation, or even a Non-Profit. The smattering of local blogs that have high content standards should join forces to make this happen.
Have been saying this for years. Would love to see the Halls or someone similarly motivated get behind this.

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Re: Layoffs at The Star

Post by maison rustique » Wed Dec 12, 2018 11:41 am

I'll third that!

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